I am not one for establishing New Year’s resolutions usually, but it is the traditional time to evaluate what we’ve learned over the past year and set some goals for the coming one. When coaching nonprofit professionals and volunteers, I encourage setting short term, well defined goals in “bite-sized chunks,” to encourage completion and inspire momentum. I think the same strategy, employed on a organization-wide basis can have the same effect. With that in mind, here are a few suggestions based on what I have seen over the past six years of consulting for several dozen small to medium-sized nonprofits. Read More
Months ago, I attended a great workshop hosted by a social-networking support group. The event was an overview on how and why to dive in head-first to social networking. We looked at tools and content – how best to introduce yourself and your business to your virtual audience, and why it is necessary in this increasingly digital world to do so.
I have since thought a great deal about that workshop. The most disquieting about it wasn’t the long list of on-line tools with which I’d yet to become familiar. It was the fact that, other than the person who’d alerted me to the workshop, I was the only person in the room with any relation to the nonprofit industry. Read More